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Kymco Appoints Braaap Frankston

They are one of the world’s largest manufacturers of power-driven products and now Kymco is coming to Frankston in a new partnership with the growing braaap brand.

 




braaap, on Playne Street in Frankston, has recently been appointed the dealer for Kymco’s top quality range of scooters on the Mornington Peninsula.  Already with two stores in Hobart and Launceston, the growing braaap empire will be opening a new showpiece store and head office in Frankston on the 29th of August.        

For the past nine years, Kymco has been successfully marketing its range of scooters to become the fourth largest scooter manufacturer in Australia.  And now the company has just launched a tough and reliable range of All Terrain Vehicles (ATV’s) tailored for Australian conditions, and will introduce a range of entry-level motorcycles to the market in Q4 of this year.     

While still in its relatively early stages in Australia, Kymco is an absolute global phenomenon.  The company manufactured over 570,000 vehicles last year, which means that every 55 seconds someone, somewhere in the world was purchasing a Kymco.This fast-growing company is a perfect fit for braaap, who have experienced incredible success themselves and are on the cusp of rolling out a nationwide franchise network to take on the braaap label. The brainchild of Australian Young Entrepreneur of the Year, 21-year-old Brad Smith, braaap was recently named Australian Specialised Small Business of the Year and has gone from strength-to-strength to become a genuine multi-million dollar business.

Brad, in fact, is the Mini Supercross Champion of Australia and it was designing and selling his own bikes (braapsters) that saw the formation of braaap three years ago.  The braaapsters are still a big part of the business, but braaap now also offers a massive range of apparel, helmets, riding gear and, of course, genuine Kymco scooters and accessories.  “Kymco is a great fit for braaap,” said Smith. 

“We wanted to diversify our business and offer something extra for our customers.  We did our research and found that Kymco are the best quality and most stylish scooters on the market.“Our commitment to the highest level of service was in line with Kymco’s philosophy of delivering the best products backed up by the best possible service.”

“You only need to look at the pedigree of Kymco to understand what a massive global business it is, with a reputation built around quality, reliability and style.”Kymco is, indeed a very unique business.“Kymco is one of the few “self-sufficient” companies across the globe, manufacturing almost all of its own components, from wheels to carburetors and engines to brake pads,” says Stuart McLean, Chief Executive Officer of Kymco Australia & New Zealand. 

“Where other manufacturers have buyers running around Asia sourcing parts and components, most of what you see on a Kymco is manufactured by Kymco itself.”“We are delighted to have a dealer of the calibre of braaap to provide an exceptional level of service to our customers on the Peninsula.”The team at braaap are a perfect fit for Kymco, who know nothing but quality in everything they do. 

The company has been awarded ISO 9001 – the world manufacturing quality assurance rating.The company has forged a strong relationship with the global scooter and motorcycle industry, manufacturing engines for BMW Motorcycles, components for Honda and Arctic Cat, along with a number of other manufacturers.“The fact that a company with the prestige of BMW are willing to put their reputation in the hands of Kymco speaks volumes for our product”, McLean said.

Kymco, in fact, was established to manufacture parts for Honda in 1963.  The company manufactured its first scooter in 1970 and began marketing under the Kymco banner in 1992.  The BMW G450X enduro engine (manufactured by Kymco) has won huge acclaim and adds yet another feather to the Kymco cap.

Kymco’s headquarters are located in Kaohsiung, Taiwan, and the company manufactures through five production factories across Asia.  Over 17% of the substantial Kymco workforce is dedicated to research and development alone, including developing tailored products for global markets such as Australia and New Zealand.  For more information, please contact braaap Frankston on (03) 9775 5525 or visit www.braaap.com.au

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